Integrated North American logistics will almost assuredly lead to an impact on the Canadian Optical market. Exactly how, however, remains to be seen. And some may even benefit.
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July 20th marked the 50-year anniversary of a generational-defining moment; the first occasion for man to set foot on the lunar surface. The limits of what seemed possible were now redefined.
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Overhead costs are just a part of doing business. While many of your overhead costs are fixed costs that don’t vary much year to year, it is still important to analyze these costs periodically.
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Are your marketing dollars based on real-world tracking of how patients find you? Implement this process and you will likely unlock cost savings and optimize your marketing spend.
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Does your virtual presence need a refresh? Your website is often the first exposure that a new patient has with your practice. Make sure it reflects the experience that the patient will encounter in your physical office.
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Business tips you need to know. Industry news that affects your practice.