Category: Marketing

Bringing Emotion into the Sale: 5 Tips to Improve Connecting with Clients

Selling to a client in an optical, or any setting, is not just about facts and logic. Customers more often buy what they want not what they need and making an emotional connection in the selling process is critical for success. Karem Merali and Shan Khan offer their expert advice on how to successfully tap into clients’ emotions to improve your sales performance. TIP: You’ll feel better too for doing so!

Read More

S1 Skyscraper

Our Sponsors

Our Sponsors

Sponsor Logo

S2 BigBox

S3 BigBox

S4 Big Box

Stay Up To Date

Stay Up To Date

Business tips you need to know. Industry news that affects your practice.

You have successfully subscribed. Thanks,