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Roadmap to Success: Starting Your Independent Practice
Follow Jane and Steven as they launch a new independent Optometric Practice.
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Embracing the Future of Our Industry
Pierre Bertand, President of Essilor Canada, presents his vision for the future of the independent eye care professionals in the Canadian optical industry.
Practitioner Profile
Latest
Insight with Dr. Scott Mundle
Scott is a partner in a large, multi-doctor practice in Winnipeg, MB. He believes in giving back to his profession, having served as president of MAO, CAO, and is currently president-elect of the World Council of Optometry. When not giving back to his profession Scott enjoys running marathons.
- Digital Marketing
- Social Media
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- Real Estate
When Patients Search for Eyewear Online, What Are They Looking At?
The internet has provided a wealth of eyewear information to your patients. Know what they're looking for and be prepared.
Fill Your Exam Chair with 6 Social Media Posts that Work
Social media is the means by which many of your patients, especially Millennials, communicate with friends and family. Understanding the kind of social media posts that will capture their attention, and bring them into your office, is essential to building a profitable practice.
Website Design 2017: 7 Things You Need To Know
7 things you need to know for your eye care practice website in 2017.
Seven Expert Tips to Getting the Best Lease
Tom Bollum Commercial Real Estate Broker with Avison Yong and former optical executive shares practical tips on getting the best lease terms from your landlord.
Business tips you need to know. Industry news that affects your practice.
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