In this episode of Revenue RX, Joe Mireault breaks down how fear affects decision-making, leadership, and growth in ...

Canada-based OTTO optics ups their game in the US with strategic partnership and offers free platform access to all ...

Article by Dr. Mark Shaeffer, OD, FAAO: New survey data shows strong patient interest in dual wear and highlights ...

With year-end approaching, it’s time to make smart moves to reduce your 2025 tax bill. Dr. Roxanne Arnal, CFP, explores ...

Replace sales pressure with a consultative optician approach. In this Revenue RX episode, Joe shows how knowledge, ...

Understand how optical industry tariffs impact costs, margins, and patient behavior—and get practical sourcing, ...